Post by jahidseoecpate on Mar 11, 2024 7:58:37 GMT
This example is also a good reminder that landing page headlines don’t need to be complicated or clever to be impactful. They can be simple, proud statements about your brand, service, or product. Another place you can play around with bold or unexpected copy is your call to action. Take this unconventional CTA copy from an Awayco landing page, for example. Landing Page Ideas - Awayco We’re loving the call to action—“I’d Like to Ride That”—for two reasons: Its risqué play on words totally grabs the readers’ attention, and the use of first-person pronouns helps visitors envision themselves riding this board.
Further down the page is another “Free the Fax Lists Funk Today,” which plays on the name of the featured surfboard (“Free the Funk”) and still works as a very clear call to action. This copy ties into Awayco’s brand and speaks the language of their target audience—rock on, brah! When coming up with new landing page ideas, don’t be afraid to go a bit “off script” with certain elements of your copy. Look for little ways to inject your brand, personality, and creativity, whether it’s in a headline or part of an actionable CTA.
Set things in motion Call me crazy but your landing pages don’t need to be static. Video content, GIFS, moving backgrounds, and little animations can help bring your landing page to life. With the right landing page builder, there are plenty of ways to integrate movement into your design without doing anything too fancy (or hiring a developer). For instance, simply embedding video content gives you a much bigger opportunity to provide information quickly—without bogging down your page with never-ending text—and that’s exactly what our next example does.
Further down the page is another “Free the Fax Lists Funk Today,” which plays on the name of the featured surfboard (“Free the Funk”) and still works as a very clear call to action. This copy ties into Awayco’s brand and speaks the language of their target audience—rock on, brah! When coming up with new landing page ideas, don’t be afraid to go a bit “off script” with certain elements of your copy. Look for little ways to inject your brand, personality, and creativity, whether it’s in a headline or part of an actionable CTA.
Set things in motion Call me crazy but your landing pages don’t need to be static. Video content, GIFS, moving backgrounds, and little animations can help bring your landing page to life. With the right landing page builder, there are plenty of ways to integrate movement into your design without doing anything too fancy (or hiring a developer). For instance, simply embedding video content gives you a much bigger opportunity to provide information quickly—without bogging down your page with never-ending text—and that’s exactly what our next example does.